Volume, texture, light, sometimes even movement: your property projects can be brought to life with 3D architectural images. In this sector, it is essential to present projects that are sufficiently attractive to immediately capture the attention of (future) customers. 3D imaging technology provides realistic visual renderings that make it possible to visualise the project as a whole and capture all its qualities. Banana Republic Office tells you more.

The importance of 3D architectural images in real estate

In real estate, the visual presentation of a project is crucial to attracting attention and selling successfully. It’s not always easy for your customers to see themselves from a 2D plan. 3D architectural images help them to visualise their future home more clearly, and even to move into it.

3D images offer a number of advantages for enhancing your property projects:

  • They provide a precise, realistic view of the property project, making it easier to understand the layout of the space, the layout of the rooms and the choice of materials;
  • Design flexibility: with 3D images you can present several design options or variants, facades or interior, which will help you make the right decision;
  • Effective marketing: 3D images can also be used to promote your projects and are an effective marketing tool.

Creating the best 3D images

3D images are a highly effective tool for presenting your property projects, provided you get the best possible renderings. Not only do you need to know about architecture first and foremost, but you also need to know how to use specialist software, which requires a certain amount of expertise. Fortunately, you can free your mind and entrust your 3D perspective, 3D film or 3D plan project to Banana Republic Office. 

We take care to provide high-resolution images of the highest quality. We vary the viewing angles to give you and your clients a better idea of the project. Lighting, materials and textures are realistic for a more lifelike rendering.

When can 3D architectural images be used ?

3D architectural images can be used in a variety of ways and situations. Here’s how. 

 

To personalise properties

3D architectural images can be used, for example, to personalise properties for sale. You can propose several variations of a space to help customers project themselves in a place that meets their desires and looks just like them.

All the rooms can be modified and enhanced according to the customer’s expectations, making it easier and quicker for them to give you their approval. The use of 3D architectural images in real estate can speed up sales.

 

Create a portfolio from the start of the project

Once again, you’ll save time ! You don’t have to wait until the end of the construction project to take photos and put the flat or house up for sale. With 3D architectural images, you can build up a portfolio right from the start of the project. You can add to it with several realistic 3D perspectives which, as we said, will attract your prospects and perhaps win over the customer straight away.

Developing your brand image

Communication and marketing in real estate are essential levers. 3D architectural images are a magnificent showcase for your company. They show your know-how, your skills, your speciality, your trademark – in short, they help to develop your brand image.

You can make the difference with 3D architectural images that highlight the quality of the services provided by the property you are selling and underline your professionalism.

 

Check the details of your property project

The 3D creation tool allows you to check the details of your property project, such as the layout of rooms, volumes, materials, etc.

Photo or 3D image ? That’s the question your customers will ask themselves when faced with 3D creation. They’ll be able to get an accurate picture of their future living space. The 3D architectural image is a good way of turning your customers’ wishes into reality by offering them harmonious projects.

With a 3D architectural image, you can create an entire environment, both inside and out. You can place the future property in its own space, add gardens, show the façade, trees and neighbourhood life. Inside, you can see the layout of the spaces, the mezzanine floors, the arrangement of the plants, the lighting, the kitchen with or without a central island, and so on.

If you want to create 3D architectural images to enhance your property projects, call on the services of Banana Republic Office. We’ll bring your projects to life !

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